Job search strategy is a must for career change and a successful careerYou got where you are today by virtue of hard work and producing results. If you don’t get the strategy right and execute it correctly, a project fails. This success principle applies to your personal career: you need the right job search strategy to support an effective campaign effort. If either your job search strategy (focus or target,) is wrong or your job search execution (tasks and activities) is inadequate, your job search can’t succeed. In other words, if you don’t know where you are going, then you are not going to get anywhere.

 In business, bad strategy isn’t tolerated. Why would you continue to execute a job search that isn’t working? 

  1. Identify the correct go-to-market strategy: identify where you excel and what makes you better than the competition, describe what you want in a new role (industry, responsibilities, authority, compensation, location, future potential, corporate structure, etc.)
  2. Name companies where your knowledge, skills, etc. are needed to increase revenues, reduce costs or improve processes
  3. Prepare a presentation for each prospective target opportunity that clearly shows how you can help and reassures that you do not pose a risk to that organization.
  4. Communicate your potential value one-to-one with a hiring decision maker or someone that can influence the hiring authority.
  5. Follow up after the initial contact to make sure your interest is noted.
  6. Stay in touch on a regular basis with the goal of developing a networking relationship if not a new career opportunity.
  7. Repeat until you have accepted a new job offer that satisfies your specifications and fulfills your requirements.

A recent article http://bit.ly/1mYnFRw in Harvard Business Review reported that strategy and execution are skills that go hand-in-hand. When it comes to job search strategy and job search execution, you can’t separate the two: success requires the right strategy supporting a well-implemented plan.








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